Dongguan Kingsun Group is a hi-tech enterprise in Guangdong Province and a large enterprise group (green card enterprise) greatly supported by the Dongguan Municipal Government. Founded in 1993, the group has more than 8,000 employees and a plant area of more than 300,000 sqm; the three basic industrial chains of Kingsun Group are photoelectric industrial chain, hardware industrial chain and fuel gas utensil industrial chain, and its products include LED lights, LED decorative lights, solar LED lights, racks, barbecue pits, metal wires, steel pipes, electric wires and cables, burner accessories, and molds. It is a large forex-earning enterprise group integrating development, production and trade into a whole. 
Kingsun Group, as an "Outstanding Hi-Tech Private Enterprise in China”, has strong technology R&D strength and a product innovation system which meets the international standard. The Group has nearly 400 senior R&D personnel and engineering technical personnel including 7 Doctors, 18 Masters and 70% with or above the Bachelor’s Degree; relying on professional talents and more than 200 international and domestic patents, it has always maintained a leading position in the domestic packaging and application of LED, established Dongguan Municipal LED Technology and Application Engineering Center, and Guangdong Provincial LED Technology and Application Engineering Center and submitted several projects for approval like Guangdong Provincial Key Project, Guangdong Provincial Key Industry Special Project, the State 863 Program, China Torch Program and the State-level LED Technology and Application Engineering Center. Our products have passed the certifications of such authoritative agencies as UL in the United States, CSA in Canada, GS in Germany, and CE in EU, and the technology system with independent intellectual property rights at its core and a business pattern with diversified industries have been formed.
The core business of Kingsun Group is the R&D, production and sales of the LED lights and LED decorative products. As early as in 1998, Kingsun Group began the R&D and application of low-power and mid-power LED lights and products were exported to Europe and the United States; in 2002, LED lighting was widely used by Kingsun Group in the urban brightening project, especially in Christmas decorations like Christmas tree, paint with lighting, electric deer, decorative lights, etc, and our products sold well in the international market; in 2004, Kingsun Group began the R&D of high-power LED lights; in early 2007, Tsinghua University and Kingsun Group achieved the cooperation in "industrialization, teaching and research" by jointly setting up the LED Technology and Application Research Institute and making significant breakthroughs in the packaging of high-power LED lights, the application of alternative products for common lights, street lamps, and searchlights. In particular, the technical indexes of the LED street lamps self-developed by our company met the safety standard of the National Grade A Highway through testing. At the same time, the Group set up the packaging plant of LED lights, which was the first enterprise to realize the large-scale production of the high-power LED lights; In addition, the Group and Tsinghua University jointly formulated the R&D orientation with LED lights, LED decorative lights, and solar LED lights at the core and included it in the main business of the listed company of Kingsun Group.
Kingsun Group has smooth international marketing channels and domestic sales network spread around the country. Through more than 10 years of development, Kingsun Group has established rapid and highly efficient international marketing channels, international business departments like North America Branch and Hongkong Branch, and good strategic partnership with the top 20 global retail magnates like Wal-Mart, Carrefour, HOMEDEPOT and TARGET, and other famous retail enterprises like Metro and Jusco. Our products are directly put in its supermarket for sale, and sell well in Europe and North America. In particular, the sales volume of outdoor decorative lights and racks ranks top 2 in the world, and barbecue pits top 5; relying on the advantage of occupying the international market channels, more than 30 branches will be started around the country dominated by the main business including LED lights, LED decorative lights and solar LED lights, and more than 1000 franchising stores and flagship chain stores will be developed, which ranks first in the industry.
Kingsun Group has increasingly become a banner of the national industry. As the saying goes, sharpen the sword with 10 years. Kingsun Group is trying to realize the strategy of “famous brand and large group”, and striving to get listed in 2008 and realize the grand goal of achieving an annual sales volume of 5 billion yuan to become a banner of the national industry by taking the revitalization of the national industry as its responsibility, capital as its bond, and light industry as its leading industry, and relying on the three industrial chains like photoelectricity, fuel gas and hardware, with LED lights, LED decorative lights, solar LED lights, racks and barbecue pits as its knockout products.
|